What the Grill & Fireplace
(910) 399-1262

What the Grill & Fireplace · Serving Southport

Rubs, Sauces & Accessories in Southport, NC

About thirty five minutes from our Leland showroom, down Highway 211 or 133.

Worth building into a trip up to Leland. Charcoal, pellets, thermometers, grilling tools, and shelves of regional and national rubs and sauces, restocked constantly. Try select rubs and sauces at the tasting bar before you buy.

Fuel, tools, flavor — we've got you covered. Shop charcoal, pellets, thermometers, grilling tools, and shelves packed with regional and national rubs and sauces from brands like Fogo, Cackalacky, Lane's, Meat Church, Heath Riles, Dizzy Pig, Baby Out Sauce, and more. We're constantly restocking and bringing in new flavors, so it's worth checking the shelves every time you stop in. Not sure which one to choose? Head to our tasting bar and try select rubs and sauces before you buy.

About Southport

Southport rewards work that suits the house. The historic district has a particular character, and a modern stainless island dropped behind a period home rarely looks right. A lot of our Southport projects lean toward finishes that sit comfortably with the architecture, whether that is stone, stucco, or a quieter fireplace surround.

Serving Historic District, St. James, Indigo Plantation, Smithville Woods and surrounding Southport.

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Common questions

Will an outdoor kitchen suit a historic Southport home?

It can, if the finishes are chosen for the house rather than from a catalogue. Stone and stucco surrounds sit far more comfortably behind a period home than exposed stainless cabinetry does. We design to the architecture rather than dropping in a standard package.

From real customers

Real Google reviews

5.0 stars · 15+ reviews

Jeff, owner of What the Grill, did a nice job of consulting with us to help us design our outdoor kitchen. We are extremely pleased with the outcome. So far, I’ve cooked appetizers before dinner (we ate dinner out with friends) and this morning I cooked breakfast outside. The Primo ceramic grill is wonderful.

Robin Cochran
Verified Google review

Highly recommend!!! We had fantastic experiences with What the Grill. We purchased a new built in grill and a new firepit insert from them and Jeff installed both in a timely, professional manner. He is very knowledgeable, responsive, accommodating and answers questions thoroughly. He came back several times after the install to adjust the firepit…

DORIS CONNELL
Verified Google review

What the Grill has a great location and excellent showroom to display the different grillers options and budget. Jeff came out to our home and reviewed the current grill that we had and came up with a great new design. His knowledge and expertise of the grill market was outstanding. Very dependable and great service after the sell, Jeff kept us inf…

Eddie Brewer
Verified Google review

Great place to shop for Grills, Rubs, etc. Jeff is very knowledge and helpful. They will also assemble and deliver for a nominal fee! We Love the Napoleon grill and accessories we bought from there. Will definitely be returning to the store for all my grilling needs.

Chris Kastl
Verified Google review

What the grill fits all my family’s outdoor cooking needs. The choice of spices to enhance my food is second to none! Jeff & Lisa Jones are wonderful owners who offer outstanding service along with the finest offerings in outdoor grills and kitchens. I highly recommend them!

Mark Powers
Verified Google review

Come see it burning.

Photos only go so far. Stop by the Leland showroom to see the grills, fireplaces, and fire features running, and talk through what fits your space and budget.

(910) 399-1262Visit the Showroom