Jeff, owner of What the Grill, did a nice job of consulting with us to help us design our outdoor kitchen. We are extremely pleased with the outcome. So far, I’ve cooked appetizers before dinner (we ate dinner out with friends) and this morning I cooked breakfast outside. The Primo ceramic grill is wonderful.
What the Grill & Fireplace · Service area
Serving Leland, NC
Our showroom is here in Leland, on Appleton Way just off Highway 17.
Our showroom is on Appleton Way in Leland, which makes this the easiest place in the region to see what you are buying before you commit to it. Grills running, fireplaces lit, cabinetry you can open and close. Most of Leland's newer neighborhoods were built with outdoor living in mind, with covered patios and gas already stubbed out, so projects here tend to move quickly from design to install.
Including Brunswick Forest, Compass Pointe, Magnolia Greens, Waterford, Winding River and the surrounding area.
Visit the ShowroomWhat we do in Leland
Outdoor Kitchens
Custom outdoor kitchens designed around how you actually cook and entertain — cabinetry, counters, appliances, and layout planned as one piece.
Outdoor Kitchens in Leland →Grills & Smokers
Premium gas, charcoal, and pellet grills, plus smokers, from manufacturers we know and stand behind.
Grills & Smokers in Leland →Fireplaces
Indoor and outdoor gas and electric fireplaces — selection, design, and professional installation.
Fireplaces in Leland →Fire Pits & Fire Features
Fire tables, fire bowls, and custom burner systems that turn a patio into somewhere people stay after dark.
Fire Pits & Fire Features in Leland →Design & Installation
Expert consultation, 3D design, and professional installation — with support that continues after the project is finished.
Design & Installation in Leland →Rubs, Sauces & Accessories
The wall of rubs, sauces, fuel, and tools that makes the showroom worth a stop even when you're not buying a grill.
Rubs, Sauces & Accessories in Leland →Leland questions
Can I see everything in person before I order?
Yes, and we would rather you did. The Leland showroom has grills, fireplaces, fire features, and full cabinetry runs set up so you can compare them side by side. Spec sheets do not tell you how a lid feels or how a burner sounds. Stop in any day we are open.
How long does an outdoor kitchen take in Leland?
It depends on whether you are working with in-stock appliances or a custom build with fabricated countertops. In-stock products move fast. Custom builds get scheduled as materials arrive. Because we are local, site visits and follow-ups here are easy to fit in, which usually keeps things moving.
Other areas we serve
From real customers
Real Google reviews
5.0 stars · 15+ reviews
Come see it burning.
Photos only go so far. Stop by the Leland showroom to see the grills, fireplaces, and fire features running, and talk through what fits your space and budget.